The International Symposium on Cultural Diplomacy 2009

"The Role of Soft Power in the International Environment"

Berlin, 27th - 31st July 2009
Monday, July 27th
Tuesday, July 28th
Wednesday, July 29th
Thursday, July 30th
Friday, July 31st
10:15
Coffee & Reception
Coffee & Refreshments
Soft Power vs. Hard Power: Opposing Poles? A NATO Perspective
(Lecture and discussion followed by a guided tour of the Bundestag)

Dr. Gerlinde Niehus, Head, Corporate Communications Section
NATO Public Diplomacy Division

Location:
Bundestag
(German Parliament)
10:30 Soft Power and Cultural Diplomacy: An Introduction to the Field
(Lecture)

Joseph S. Nye. Jr. (video), Distinguished Service Professor, Harvard University

Mark Donfried, Founder & Director, Institute for Cultural Diplomacy

Location:
Amerika Haus Berlin
New US Cultural Diplomacy Approaches in the Middle East
(Lecture and discussion)

Prof. Dr. Cynthia Schneider, Former US Ambassador to the Netherlands

Location:
Amerika Haus Berlin
Welcome by Monika Nöhre, President of the Berlin Court of Justice

Anti-Discrimination Policy in Europe and Germany
(Lecture and discussion)

Prof. Dr. Christian Armbrüster, Judge and Professor in Law, Free University Berlin

Location:
Kammergericht Berlin
International Sporting Events and Intercultural Exchange
(Lecture and discussion)

Prof. Dr. Gudrun Doll-Tepper, Vice-President, German Olympic Sports Confederation

Location:
Olympic Stadium
12:00
Lunch Break
Lunch Break
Lunch Break
Lunch Break
Lunch Break
14:00 Intercultural Dialogue and the Younger Generation: The Challenges Ahead
(Lecture and discussion)

Jorge Sampaio, Former President of Portugal (1996 – 2006), UN High Representative for the Alliance of Civilisations

Location:
German Foreign Office
How to Value Arts & Culture and their Role in Politics (Lecture and discussion)

John Holden, Visiting Professor, City University London

Location:
Amerika Haus Berlin
Political Islam and World Politics: Areas of Conflict and Constructive Approaches (Lecture and discussion)

Bassam Tibi, A.D. White Professor-at-Large, Cornell University

Location:
Amerika Haus Berlin
The Role of Soft Power in Common EU Foreign Policy
(Lecture and discussion)

Dr. Erkki Tuomioja, Member of Parliament and Former Foreign Minister of Finland (2000 – 2007)

Location:
European House
Breaking the Cycle of Bad News: How to Build Your Nation Brand
(Lecture and discussion)

Professor Salah S. Hassan, Chairman and Professor of Marketing at the School of Business, George Washington University

Location:
Amerika Haus Berlin
15:30
Afternoon Break
Afternoon Break
Afternoon Break
Afternoon Break
Afternoon Break
16:00 Soft Power in German Foreign Policy
(Lecture and discussion)

Dr. Gunter Pleuger, Former German Ambassador to the United Nations

Location:
German Foreign Office
Democratic Participation and Cultural Inclusion in Multi-
Ethnic and Multi-Lingual Societies
(Lecture and discussion)

Cassam Uteem, Former President of the Republic of Mauritius (1992-2002)

Location:
Amerika Haus Berlin
Today’s Role of Soft Power and Multilateralism in African Politics
(Lecture and discussion)

Joaquim Chissano, Former Chairperson of the African Union (2003-2004), Former President of Mozambique (1986-2005)

Location:
Amerika Haus Berlin
Diplomacy, Indifference or Tolerance: Latvian Experience of Cultural Power Distribution and Re-distribution
(Lecture and discussion)

Ints Dālderis Minister of Culture of the Republic of Latvia

Location:
European House
The Renaissance of Soft Power in Transatlantic Cooperation - A Goethe Institute Perspective
(Lecture and discussion)

Dr. Arpad A. Sölter, Head of Division “Strategy and Evaluation” at the Headquarters of the Goethe-Institut in Munich

Location:
Amerika Haus Berlin
17:30
Break with Refreshments
Break with Refreshments
Break with Refreshments
Break with Refreshments
Break with Refreshments
18:00 Germany's Relations with the Countries of Eastern Europe and the Russian Federation: Soft and Hard Power Approaches
(Lecture and discussion)

Professor Gert Weisskirchen, Member of the German Parliament, Spokesperson of the Social-Democratic Parliamentary Working Group on Foreign Affairs

Location:
German Foreign Office
The Role of the UN in Promoting Peaceful Intercultural
Dialogue in the 21st Century
(Lecture and discussion)

Dr. Vaira Vīķe-Freiberga, Former President of Latvia (1999-2007)

Location:
Amerika Haus Berlin
Corporate Social Responsibility (CSR+SRI) in Africa: A Form of Soft Power?
(Panel discussion)

A panel discussion on the relationship between CSR and Soft Power in Africa featuring President Joaquim Chissano and experts from the field

Location:
Amerika Haus Berlin
Global Developments and the Role of the EU: An Outlook
(Lecture and discussion)

Dr. Vasile Puşcaş, Romanian Minister for European Affairs

Location:
European House
The Future of International Cultural Exchange and Cultural Diplomacy
(Lecture and discussion)

Samuel Jones, Head of Culture, Demos

Location:
Amerika Haus Berlin
20:00 Welcome Dinner

A welcome dinner for the Symposium participants at "En Passant" featuring Mediterranean cuisine.
Music as Cultural Diplomacy Concert (Educational Concert, Reception)

An evening reception at the Amerika Haus Berlin featuring a live jazz concert by Cultural Ambassador Reggie Moore and his band that will explore the use of jazz as a tool of soft power.
Symposim Festival (Concert, Reception)

A festival for Symposium participants and figures from Berlin’s political, private, and diplomatic sectors. The evening will feature a reception, buffet, and live performances of traditional African music.
Reception at the Nordic Embassies

An evening reception at the unique "Felleshus", home of the embassies of Denmark, Finland, Iceland, Norway and Sweden.
Closing Group Dinner

A closing group dinner at "Brauhaus Georgbräu", a traditional German brewery and restaurant in the heart of Berlin.