The International Symposium on Cultural Diplomacy 2009

"The Role of Soft Power in the International Environment"

Berlin, 27th - 31st July 2009

"Corporate Social Responsibility (CSR & SRI) in Africa: A Form of Soft Power?"

(Public Panel Discussion, Wednesday, July 29th, 2009)

Amerika Haus Berlin, Hardenbergstr. 22-24 10623, Berlin

Please download the Event-Invitation here

The ICD is pleased to announce a forthcoming discussion as part of the International Symposium on Cultural Diplomacy, Berlin, 27th – 31st July 2009 ( )

“Corporate Social Responsibility in Africa (CSR+SRI): A Form of Soft Power?” will explore the relationship between CSR and soft power, and evaluate the extent to which companies operating internationally help to generate positive political capital for the country in which they are incorporated through their corporate social responsibility profiles.

The following issues will be under particular focus:
  • Best practices of corporate social responsibility in Africa
  • The extent to which corporate social responsibility profiles in Africa involve local communities and other actors in civil society, the private sector, and the political sector
  • Who has a larger influence on a country’s image abroad: companies or states?
  • The extent to which corporate social responsibility activity can generate a positive image for a country
The panel of speakers will include:

President Joaquim Chissano Former President of Mozambique (1986-2005) and Director and Founder of the Joaquim Chissano Foundation
Professor Joachim Schwalbach, Professor of International Management, Humboldt-University Berlin
Dr. Gerhard Prätorius, Head of Coordination CSR and Sustainability, Volkswagen AG
Matthias Stausberg, Spokesperson, UN Global Compact
H.E. Mr. Ahmada R. Ngemera, Ambassador of Tanzania to Germany
Pascal Agboyibor, Orrick's Financial Markets Group - Office Leader Paris, Orrick, Herrington & Sutcliffe LLP
Teresa Fogelberg, Deputy Chief Executive, Global Reporting Initiative

The moderator will be Nick Tolhurst (Managing Director, Institute for Corporate Culture Affairs).

Beginning at 17:45 the panel discussion will be moderated and will have duration of 90 minutes, following which there will be an opportunity for the audience to ask questions.

If you would like to attend the discussion please contact us under symposiumculturaldiplomacyorg